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PARTNERSHIP SHAKES UP THE ODDS
LONDON, December 17, 2001
Advertising network Commission Junction has joined forces with online gaming company Bet365usa in a partnership designed to shake-up the odds.
Bet365usa joined Commission Junction's pay-for-performance network with a competitive commission offer of $40 per registration.
The Bet365 Group, one of the UK’s largest independent betting companies, with 30 years’ experience in the industry, launched bet365usa in October 2001 and has already established a reputation for its ease of use site, excellent odds and innovative betting opportunities.
After deciding to replace its in-house advertising system, bet365usa signed with Commission Junction, the largest pay-for-performance advertising network.
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Acting as a third party facilitator, Commission Junction was preferred over other ad networks due to the global reach it can deliver as well as the superior tracking and payment structure offered through its unique Open Marketplace technology.
“Replacing in-house systems, we had to be sure that we were going to be working with a network with a strong track record and whose focus is on genuine commercial return not clicks,” said John Coates, Director of the Bet365 Group.
“Within a short space of time we have been able to implement Commission Junction’s solution. The pay-for-performance advertising model we are operating with them is one of a number of key strategies that we are employing to fully develop our Internet strategy.
“We are committed to making it work with our publisher sites and decided to offer a higher than usual commission of $40 per registration, as well as a range of other promotional benefits that we can provide to customers that our publishers send to us”.
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Bet365usa operates a unique loyalty program for its customers. Every account holder is enrolled as a member of SportsClub365usa, which holds monthly draws with prizes of all expenses paid trips to sporting events such as the Super Bowl XXXVI, NCAA Final Four in Atlanta and the Daytona 500. In addition, Bet365usa offers new customers a $25 free bet, and for a limited period, a 15% Deposit Bonus.
“Commission Junction can deliver measurable results for bet365usa through its ad network. Bet365usa can offer another quality gaming site to our network and we are pleased that they chose to work with us,” commented Lex Sisney, CEO at Commission Junction.
About Commission Junction
Commission Junction, the largest pay-for-performance advertising network, allows online advertisers to acquire more customers and online publishers to earn the most revenue from their audience. By publishing payment and conversion statistics on advertisers, publishers, and ads within its network, Commission Junction offers the first open marketplace for online advertising. Both advertisers and publishers can quickly gauge the quality and potential of each relationship, allowing them to maximize performance of their online advertising campaigns.
Commission Junction acts as a trusted third party managing the network, tracking and reporting on the ads in real time, and handling monthly commission payments to network members. The company serves billions of impressions each month, ranking it among the largest ad networks in the world operating on a pay-for-performance basis. Clients include leading online marketers eBay, Capital One, NextCard, Yahoo! Stores, Mothercare.com and Virgin.net. Commission Junction is headquartered in Santa Barbara, CA, with offices in San Francisco, New York and London. For additional information, visit www.cj.com
About Bet365usa
Bet365usa was launched in October 2001 by the Bet365 Group, one of the UK’s largest independent betting companies, with 30 years’ experience of the industry. Bet365usa offers 24-hour Internet betting, 365 days a year, and has already established a reputation for its ease of use site, excellent odds and innovative betting opportunities. Bet365.usa offers its affiliate partners an above average commission scheme with reliable, easy to use on-line tracking.
Visit bet365USA at
http://ad.doubleclick.net/clk;3646241;6682129;l?http://www.bet365usa.com/default.asp?affiliate=grm_forumclick
For more information contact : Greg Taylor, Phone 604-408-8888 ext. 222 greg@greenroommedia.com
Advertising network Commission Junction has joined forces with online gaming company Bet365usa in a partnership designed to shake-up the odds.
Bet365usa joined Commission Junction's pay-for-performance network with a competitive commission offer of $40 per registration.
The Bet365 Group, one of the UK’s largest independent betting companies, with 30 years’ experience in the industry, launched bet365usa in October 2001 and has already established a reputation for its ease of use site, excellent odds and innovative betting opportunities.
After deciding to replace its in-house advertising system, bet365usa signed with Commission Junction, the largest pay-for-performance advertising network.
MORE
Acting as a third party facilitator, Commission Junction was preferred over other ad networks due to the global reach it can deliver as well as the superior tracking and payment structure offered through its unique Open Marketplace technology.
“Replacing in-house systems, we had to be sure that we were going to be working with a network with a strong track record and whose focus is on genuine commercial return not clicks,” said John Coates, Director of the Bet365 Group.
“Within a short space of time we have been able to implement Commission Junction’s solution. The pay-for-performance advertising model we are operating with them is one of a number of key strategies that we are employing to fully develop our Internet strategy.
“We are committed to making it work with our publisher sites and decided to offer a higher than usual commission of $40 per registration, as well as a range of other promotional benefits that we can provide to customers that our publishers send to us”.
more
Bet365usa operates a unique loyalty program for its customers. Every account holder is enrolled as a member of SportsClub365usa, which holds monthly draws with prizes of all expenses paid trips to sporting events such as the Super Bowl XXXVI, NCAA Final Four in Atlanta and the Daytona 500. In addition, Bet365usa offers new customers a $25 free bet, and for a limited period, a 15% Deposit Bonus.
“Commission Junction can deliver measurable results for bet365usa through its ad network. Bet365usa can offer another quality gaming site to our network and we are pleased that they chose to work with us,” commented Lex Sisney, CEO at Commission Junction.
About Commission Junction
Commission Junction, the largest pay-for-performance advertising network, allows online advertisers to acquire more customers and online publishers to earn the most revenue from their audience. By publishing payment and conversion statistics on advertisers, publishers, and ads within its network, Commission Junction offers the first open marketplace for online advertising. Both advertisers and publishers can quickly gauge the quality and potential of each relationship, allowing them to maximize performance of their online advertising campaigns.
Commission Junction acts as a trusted third party managing the network, tracking and reporting on the ads in real time, and handling monthly commission payments to network members. The company serves billions of impressions each month, ranking it among the largest ad networks in the world operating on a pay-for-performance basis. Clients include leading online marketers eBay, Capital One, NextCard, Yahoo! Stores, Mothercare.com and Virgin.net. Commission Junction is headquartered in Santa Barbara, CA, with offices in San Francisco, New York and London. For additional information, visit www.cj.com
About Bet365usa
Bet365usa was launched in October 2001 by the Bet365 Group, one of the UK’s largest independent betting companies, with 30 years’ experience of the industry. Bet365usa offers 24-hour Internet betting, 365 days a year, and has already established a reputation for its ease of use site, excellent odds and innovative betting opportunities. Bet365.usa offers its affiliate partners an above average commission scheme with reliable, easy to use on-line tracking.
Visit bet365USA at
http://ad.doubleclick.net/clk;3646241;6682129;l?http://www.bet365usa.com/default.asp?affiliate=grm_forumclick
For more information contact : Greg Taylor, Phone 604-408-8888 ext. 222 greg@greenroommedia.com
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